With the imminent and timely launch of Facebook Shops, we discuss what this means for the new normal of online customer behaviour and aiding the recovery of small businesses.
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ISOLATE THE LIES: CAMPAIGN TO STOP THE SPREAD OF MISINFORMATION SURROUNDING COVID-19
‘Find the Truth. Isolate the Lies’ is a mythbusting campaign that seeks to change the way people see the sharing of stories and ‘advice’ about coronavirus; reframing it from being something that ‘might be helpful’ to something which poses a serious threat to the health and wellbeing of their friends and families.
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CONCEPTUAL BOREDOM: PHOTOGRAPHY INSPIRED BY THE BOREDOM OF LOCKDOWN
Conceptual Boredom is a photography project that explores our connection with our homes, our things, our food and our bored minds during the Covid-19 outbreak. The initiative aims to raise money for NHS Charities Together, in order to support the health and wellbeing of frontline NHS staff and volunteers.
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COVID-19: WHY INACTION COULD BE FATAL FOR BRANDS
When bad news strikes, people often chime in with the phrase, ‘Life goes on’. This time though, it appears that life as we know it has been put on hold. Our Chief Strategy Officer, Richard Storey writes in e-consultancy.
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THE LONG TERM IMPACT OF COVID-19 ON THE ADVERTISING INDUSTRY
The chief executive of the Advertising Association, Stephen Woodford and M&C Saatchi managing director, Tom Firth discussing the long term impact of COVID-19 with editor of The Drum, Stephen Lepitak.
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MOTHER’S DAY CARDS THAT ENCOURAGE SOCIAL DISTANCING #MUMISGROUNDED
Our COVID-19 Mother’s Day cards e-cards flip conventional family relationships on their head and feature language traditionally used by parents talking to their children. #MumIsGrounded
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M&CSAATCHI AND LIDA JOIN FORCES
M&C Saatchi has today merged with the Group’s customer agency LIDA to supercharge its integrated offering for clients. The now 225-strong agency will offer an even broader range of skillsets including tech and innovation, partnership marketing, customer experience and data analytics. The renewed M&C Saatchi will be led by talent promoted from within. Current Group…
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4 WINS AT OYSTERCATCHER AWARDS
We’re very proud to pick up four awards at Oystercatchers annual event, including best place to work. Last night, we were recognised by the industry at the Oystercatchers Awards, picking up three Highly Commended trophies and winning its prestigious Best Place to Work award. The panel of brand CMO judges said the agency was clearly…
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BE MORE GUCCI
What Brands can learn from the fashion darling’s stellar success story. “As always, make sure to share and subscribe to my channel. Gucci!”. That’s how Eight Grade’s lead character Kayla (Elsie Fisher) ends every one of her YouTube videos. Is that how you know you’ve made it as a brand? When teen girls use your company…
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56 BLACK MEN EXHIBITION
We have partnered with 56 Black Men founder Cephas Williams to host the first ever exhibition of his powerful photo series. Partnering with Clear Channel, our head office is home to the 56 Black Men exhibition for the whole month of October, coinciding with Black History Month. However, our support of Cephas and his high-profile…
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