MAKE CHANGE

For 25 years, M&C Saatchi has changed the nation’s attitudes, habits, minds, diets and even its government. Joining forces with the former LIDA agency gives us new strength in data-driven behaviour change at a personal level.

Our national behaviour change movements are activated right down to the individual. And our customer loyalty programmes have found their place in the nation’s heart. This gives us the nous to reach everyone, and every single someone. To change how they think, and how they act.

Whether your brand is facing change – or forcing it – we are at our best when helping clients create opportunity in change.

BEHAVIOUR CHANGE

BRAND CHANGE

CUSTOMER CHANGE

SOCIAL CHANGE

CHANGE MADE SIMPLE

We have a devilishly simple process to make change happen. It begins with our commitment to Diversity of Thought. Similar people think similar things, so we must bring a diverse group together to consider all perspectives and possibilities to effect change.

Brutal Simplicity of Thought distils this to the most powerful way to make change. And that pure idea is then dramatised and amplified across all channels and audiences to drive change.

CHANGE HAPPENS EVERYWHERE

Change is all pervading. So the M&C Saatchi London campus houses the specialists you need to manage it on all fronts.

Icon1

UNDERSTANDING

Data Consultancy
Research
Social Listening & Influencer Analytics
Strategy Consultancy

Icon2

EXPERIENCE

Brand & Identity
Connected Products
Digital Experience & Platforms
Employer Value Proposition
Experience Design
Voice Technology Consultancy

Icon3

COMMUNICATIONS

Advertising
Business-to-Business
Channel Strategy
Communications Strategy
Customer Engagement Marketing
Internal Communications
International Development
Performance Media
Public Relations

Icon4

ACTIVATION

Events
Influencer marketing
Partnerships
Sponsorship
Talent Management